Mainstreet Business Resources
Downtown abq Mainstreet business event
Mark your calendars and save the date - Tuesday, September 29th we invite YOU, our small businesses owners, store managers, baristas, makers, doers and supporters of Downtown to enjoy a pint at Tractor Wells Park.
Why? Because Tractor is donating $1 / beer sold to Downtown ABQ Mainstreet! All donations will be used to support downtown businesses who are seeking some digital advertising dollars.
But you have show up to be added to the list. Come mix, mingle, and drink with your downtown business neighbors.
See you there!
Pint Night @ Tractor Wells Park
1800 4th St NW, Albuquerque, NM 87102
Tuesday, Sept, 29, 2026
6 pm - 8 pm
$1 / Beer Benefits Downtown ABQ Mainstreet
Community Business Trainings
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Pricing Your Products or Services
September 16, 2026
6:00 PM to 7:30 PM
Virtual
Money is the engine of your business, but for a lot of us, it's also the part that can feel the most stressful or confusing. This course is here to help make the technical side of money more approachable.
Training provided by WESST
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Your Brand Identity
September 23, 2026
6:00 PM to 7:30 PM 2026
Virtual
The most important pieces of a brand are beneath the surface, and logos only matter to those who understand and trust the story behind them.
This course goes beneath the surface, taking the first steps to turn your brand from a logo into a complete and meaningful experience.
Training provided by WESST -

Building a Simple Marketing Plan
September 30, 2026
6:00 PM to 7:30 PM
Virtual
This session introduces the purpose and value of a marketing plan, helping you understand how it supports your business goals. Participants will learn how to identify and prioritize a small number of practical marketing activities that align with their business needs and capacity.
Training provided by WESST -

Getting Loan Ready
October 7, 2026
6:00 pm to 7:30 pm
Virtual
This lesson helps entrepreneurs answer a question that will come up several times over the life of your business, from launch through growth phases: “Is my business ready to borrow money, and if not, what specifically is missing?”
Training provided by WESST
ADDITIONAL RESOURCES
Small business resource guide: Food entrepreneurs / agricultural producers
This resource guide was designed to provide local New Mexican food entrepreneurs and agricultural producers with the tools and resources necessary for sustainable business growth. With small business owners in mind (new, veteran or just getting started), the guide focuses on:
Regulatory Support
Funding (Grants & Loans)
Business Development
Branding & Marketing
Small Biz Resources
Additional Resources + Support
Funding for this project was provided by the New Mexico Economic Development Department: JEDI Office (Justice, Equity, Diversion & Inclusion).